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The Power of Reading Product ReviewsWhy Every Smart Buyer Checks Reviews FirstEveryone has made a regrettable purchase at some point. According to BrightLocal’s Consumer Review Survey, nearly 9 out of 10 of consumers check online reviews before buying, and almost 80% trust them as much as personal recommendations.When brands are everywher

Why Product Reviews MatterHow Reading Product Reviews Can Save You TimeHave you ever bought something that looked great online but ended up being a letdown? As shown in BrightLocal’s Consumer Review Survey, 87% of consumers read online reviews before buying, and about 79% trust them as if they were personal recommendations.When brands are

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